238 Getting Control of Your CPA Firm with Laurie Rauk

*Want one piece of business strategy delivered daily to your inbox?*

Subscribe here: geraldinecarter.com/subscribe

It's not uncommon for CPA business owners to find themselves overworked and swamped with too many clients.

It's easy to feel overwhelmed, like you're losing control of your business and that it's running you rather than the other way around.

But with the right approach, it's possible to turn the tide and regain control of your CPA practice.

I talk with Laurie Rauk, a CPA from Calgary. She shares the steps she implemented in Down to 40 Hours CPA Mastermind to transform her business and achieve a manageable practice.

Highlights:

— “When I sent out a price increase letter to my clients and asked them to pay upfront, more of them signed up right away to have me do their personal tax returns this year than I was anticipating.” 

— “The clients who decided to stay with me understand that if I'm overstretched and have too many clients to serve, then they are not going to get the good service that they deserve.”

— “Because I have reduced my client base, I'm not feeling pulled in different directions. I feel a lot more in control of the rest of the month here because I know what I've got on my plate now and what's still coming in.” 

— “I have a deeper appreciation for the value I bring as a highly trained CPA with 20 years experience and the individualized personalized service that my clients get is worth a price premium.”

— “When I cut 15% - 20% of my client base, my revenue has actually gone up because of the price increases that I introduced.”

Connect with Laurie:

Website: https://laurierauk.ca/